If you have a brand to sell, shirts are one of the best ways to get the word out there – because everyone needs clothes, and it literally puts your brand on someone as a walking billboard. Custom t-shirt designs are a quick and effective way to get the word out. Branded t-shirts have even been proven to be effective for popular brands like Coca-Cola, McDonald’s, and almost every eighties and nineties band you could think of. How can you put your own design on a shirt? Read on to learn more.
How Can I Put My Own Design on a Shirt?
How can you get your own custom design on a shirt, all fancy-like? Here’s how to put your own design on a shirt without shooting your costs through the roof.
Why Design My Own Shirt?
Word of mouth isn’t the only way to get people to talk about your brand. Word of mouth has to have something that initiates it. People won’t talk without any talking points! Shirts work, because shirts prompt discussions and questions – especially if parts of the design are cool, or if the slogan is relatable.
People like shirts, people need shirts, and shirts can be the secret to brand name success even if you aren’t in the business of clothes as your main venture.
Why would you wear a band or brand shirt?
Why wouldn’t you?
Answer this question for yourself, and you have a better idea of your market.
Original Designs Matter
The first rule of shirt design is to make sure your designs are either all original or created with your brand in mind (and used with permission from its creator). Creative Commons designs don’t generally apply to commercial use, and Stock Images don’t make for great shirt slogans if you’re trying to sell your brand to the world.
Approach a designer (e.g. through a marketplace like a Freelancer or Fiverr) to help you come up with a great, original design. Make sure the designer knows the usage terms beforehand – that it is to be used for brand promotion.
Shirt Design 101
Print-on-Demand Shirts
If you want to get your designs on a shirt, make sure to use a high-quality image that you can resize as needed. DO NOT use a smaller or lower-quality image that has to be stretched or adapted. The final product will look bad which is then a negative reflection on your brand.
Print-on-demand companies are a great solution for brands who want to get their designs on products like shirts but don’t necessarily have a printing budget to start with. POD can help a brand to spread fast – and companies take a cut, but also take most of the cost.
Professional Printing Companies
A professional printing company is your second option.
These differ from print-on-demand companies in one major way: printing is paid for by the client, and shirts are created ahead of time. This can be advantageous, but also risky because you could end up with hundreds of shirts that you can’t give away fast enough. This method also requires operating costs to start.
Retro Shirtz Custom Bulk T-Shirts Printing near Regency inside Westroads Mall in Omaha
At Retro Shirtz we understand the importance of logo design. So we provide free graphic design, including free logo design with all standard custom shirt orders.
Our free graphic design services include:
- suggesting and implementing fonts
- changing the colors and layout of the fonts, and our team’s excellent skills at creating custom image assets.